About Us

FOUNDER

With nearly a decade of expertise as a content marketing manager in the tech and biotech sectors, Ellen Steinke has consistently transformed complex subjects into engaging narratives. Her 9-year journey in social media marketing, combined with a flourishing influencer account boasting 5k followers and a popular podcast, makes Ellen a tour de force in the digital landscape. Drawing inspiration from the transformative narrative of "Les Miserables," Ellen founded Madeleine Social, a venture born from her passion to uplift small businesses, mirroring the tale's spirit of community upliftment. Her global perspective, sharpened by connections spanning from Valencia, Spain, to Chicago, allows her to craft strategies that resonate on both local and international scales. An educator at heart, with a B S in Biology and an MA in Theology, Ellen possesses the unique ability to break down intricate subjects for varied audiences, ensuring that every campaign not only reaches but also deeply connects with its intended audience. Passionate, experienced, and deeply committed to her craft, Ellen is not just a strategist but a storyteller, ready to elevate your brand's narrative.

CLIENT STRATEGY ADVISOR

Since founding Launch in 2016, Diana Bagas has been on a mission to level the playing field for businesses, ensuring that companies of all sizes can compete effectively online. Her entrepreneurial spirit is fueled by a genuine desire to see other businesses thrive. Launch's stellar reputation and enduring client relationships stand as a testament to Diana's unwavering dedication and keen business acumen. Beyond her work, Diana actively contributes to her community as a member of the Neponset River Regional Chamber's Communications and Young Professionals Committees and dedicates her efforts to The Walk to End Alzheimer’s planning committee. Her global mindset, honed by spending part of the year working remotely from the vibrant landscapes of Spain, gives her a unique approach to digital strategies. Through her extensive experience and commitment to excellence, Diana ensures that each project not only meets but exceeds client expectations, fostering growth and driving success in the ever-evolving digital realm.

CREATIVE DIRECTION

Krista Connor is the Creative Director behind the success of Launch, a testament to her impeccable design instincts and understanding of brand storytelling. This is a role she has nurtured with dedication, passion, and a keen eye for detail. With years of experience in design and brand storytelling, she has been instrumental in guiding businesses through their transformation journeys, turning abstract ideas into tangible success stories. Each project under her leadership is a testament to her impeccable design instincts and the unique approach she brings to visual narratives. As Madeleine Social emerges in the digital landscape, Krista's expertise becomes an invaluable asset. While she continues to drive the creative visions at Launch, she generously extends her support to Madeleine Social. Guiding, mentoring, and sharing insights, Krista ensures that the design narratives crafted here align with the high standards she's set in her career. Krista's commitment to excellence, paired with her deep understanding of the digital realm, makes her an invaluable ally.

CONTENT WRITER

Located in the vibrant heart of Nashville, TN, Katy Hamilton infuses her role as a Content Writer with her passion for crafting compelling narratives. With extensive experience in developing content for social media, nonprofits, and the creative sector, Katy excels in translating the values and missions of diverse clients into engaging and accessible digital stories. Her goal is to spotlight the unique projects and visions of mission-driven entities, helping them resonate across various online landscapes. Katy’s passion doesn’t stop at writing—she’s also a dedicated musician and an avid traveler.

GRAPHIC DESIGNER

Rifat is an exceptional digital designer with a passion for transforming ideas into captivating online experiences. With a specialization in Product Design & UI/UX, she has aided countless businesses in elevating their digital footprints. As the founder and creative director of PiPixels, Rifat showcases her expertise in branding, product design, and website creation. Her commitment to excellence and client satisfaction has earned her stellar reviews and lasting relationships. At Madeleine, she brings her refined eye and skillset to craft visually appealing and effective social media designs.

COMMUNITY + GROWTH MANAGER

Afia, a brilliant mind with a background in science, has transitioned her analytical skills into the realm of social media, specializing in audience growth and community management. Over the past two years working alongside Ellen, Afia has demonstrated an uncanny ability to amplify follower counts, growing accounts from zero to thousands. Beyond her growth skills, Afia is a proficient blog writer, adding depth and perspective to content with her international background. Hailing from Pakistan, she brings a global touch to Madeleine, ensuring a diverse and enriched online community.